
What is Shell LiveWIRE?
LiveWIRE is Shell’s flagship enterprise development programme operating in 20 countries.
Shell LiveWIRE was launched in Scotland in 1982 to address youth unemployment. Today it operates in 20 countries strengthening local economies through entrepreneurship, innovation, and meaningful employment. Every year LiveWIRE supports thousands of individuals to access the knowledge, skills, networks, and resources to start and/or grow their businesses. In 2022, Shell LiveWIRE trained about 2,685 people around the world and helped create more than 2,170 jobs. The programme supported 892 existing businesses and some 145 new businesses, with 123 Shell LiveWIRE-supported businesses entering our supply chain in 2022.
Shell LiveWIRE Celebrates 40 Years with 2022 Top Ten Innovators
Title: Shell LiveWIRE Celebrates 40 Years with 2022 Top Ten Innovators
Duration: 1:54 minutes
Description:
For 40 years, Shell LiveWIRE has strengthened local economies around the world by promoting meaningful employment and entrepreneurship which demonstrates Shell’s commitment to Powering Lives.
Shell LiveWIRE Celebrates 40 years Transcript
[Background music plays]
uplifting music
[Animated sequence]
An animated collage of historical black and white newspaper clippings about Shell LiveWIRE appears on the screen. A black and white photograph of an early LiveWIRE winner appears on screen holding an award. Shell LiveWIRE logo appears on the screen.
[Voice over]
“Shell’s flagship enterprise development programme, LiveWIRE, was launched in 1982 in Scotland, and
aimed to address growing youth unemployment through entrepreneurship”
[Visuals]
“1982” appears on the screen in large yellow text. In the background archival LiveWIRE programme footage of two men talking to each other appears. This is followed by archival footage of a man and a woman talking to each other at a desk in an office.
[Voice over]
“Since then, we have supported individuals to access the knowledge, skills, networks, and resources to turn their ideas into successful businesses.”
[Visuals]
A montage of footage of recent Shell LiveWIRE entrepreneurs appears on screen: Three men walking in the street, one of whom is holding a camera appears. This is followed by footage of a woman entrepreneur who is providing a beauty treatment to another woman’s face. This is followed by footage of a four-woman holding cooking utensils and crockery in a small kitchen. Two men appear engaged in conversation with a large solar panel behind them. This is followed by two men in workwear and safety helmets carrying a solar panel across the screen.
[Voice over]
“We equip them with the essential skills they need”
[Visuals]
Footage of a woman and two men talking in an office.
[Voice over]
“to start or grow their own enterprises.”
[Visuals]
Close-up shot of the woman from the previous shot.
[Voice over]
“In 2021 alone”
[Visuals]
Large yellow text that says: “2021” appears over footage of a LiveWIRE event in a large room. A man with a LiveWIRE branded shirt has his back toward the camera and is addressing a room full of people.
[Voice over]
“we trained 3,615 participants”
[Visuals]
Large yellow text that says: “3,615 PARTICIPANTS TRAINED” appears over a montage of footage that begins with three women engaged in conversation. This is followed by footage of a classroom where a trainer is standing in front of a whiteboard addressing six people seated in the shot. This is followed by a close-up shot of a man at a desk. This is followed by a close-up shot of a woman in a blue dress. This is followed by a close-up shot of a man talking.
[Voice over]
“supported 673 businesses”
[Visuals]
Large yellow text that says: “673 BUSINESSES SUPPORTED” appears across a montage of footage. The montage begins with four men on screen, wearing safety workwear. The two men in the foreground inspect large pipes. This is followed by footage of a large warehouse containing piping materials. Seven men in green overalls and hard hats appear around the warehouse inspecting and moving the materials. This is followed by footage of two men, one wearing a blue shirt and the other wearing a high visibility vest and hard hat, inspecting a solar panel.
[Voice over]
“and contributed to the creation of 2,273 jobs.”
[Visuals]
Large yellow text that says: “2,273 JOBS CREATED” appears across a montage of footage. The montage begins with a close-up of a man inspecting a solar panel. Followed by footage, from two separate angles, of a room full of people seated and listening to a speaker who is out of picture.
[Visuals]
Sped-up timelapse of traffic on a set of major roads with large modern buildings in the background zooms out and transitions to a shot of the Earth rotating in space. The LiveWIRE logo appears on the screen.
[Voice over]
“Now in its 40th year, LiveWIRE remains committed to Powering Lives. Operating in 20 countries and working with a network of local partners, LiveWIRE continues to strengthen local economies”
[visuals]
The Earth moves to the centre of the screen and rotates. As it rotates the names of participating LiveWIRE country programmes appear in yellow capital letters above their respective territories. The list of countries as they appear: Australia, Indonesia, Philippines, Brunei, Malaysia, China, Pakistan, Oman, Kazakhstan, Egypt, South Africa, Nigeria, Italy, Brazil, Trinidad and Tobago, Argentina, Mexico, United States, and Canada.
[Voice over]
“by promoting meaningful employment and entrepreneurship”
[Visuals]
Large yellow text that says: “MEANINGFUL EMPLOYMENT AND ENTREPRENEURSHIP ” appears across a montage of footage. The montage begins with a shopkeeper in glasses wearing a shirt and a blue overall showing a product from a grocery store shelf to a smiling customer wearing a green shirt. This is followed by footage of a man and woman at a table. The man is out of focus and the woman is talking to him and holding a pen in her hand.
[visuals]
Footage of LiveWIRE Brazil 2014 graduate, Henrique Drumond , appears on the screen. He is wearing a high-visibility jacket and a hard hat.
[Voice over]
“Our entrepreneurs come from all walks of life”
[visuals]
The footage of Henrique shrinks to the centre and the screen is then divided into nine equal parts, each part displaying separate footage of Shell LiveWIRE entrepreneurs from around the world.
[Voice over]
“spanning a breadth of sectors”
[Visuals]
Large yellow text that says: “FROM WASTE MANAGEMENT IN RURAL FARMS” appears across a close-up shot of organic waste being thrown into a composting receptacle. This is followed by aerial footage of four people working in an agricultural field.
[Voice over]
“driving prosperity in their communities.”
[Visuals]
LiveWIRE south Africa graduate, Tabitha Malinga, is seen walking across a room in an office with another woman behind her.
Large yellow text that says: “TO HOSPITALITY IN MAJOR CITIES” appears across a slow-motion close-up shot of Tabitha walking down a street.
[Voice over]
“Every year, LiveWIRE organises a global competition”
[Visuals]
Side angle footage of four people seated at the 2018 Shell LiveWIRE Top Ten Innovators Awards appears on the screen. One participant in a white jacket is in focus and smiling. The angle of the shot is changed, and the same four people appear in focus from the front, a man approaches the smiling participants and hugs him from behind. More attendees of the event can be seen in the background.
[Voice over]
“called the Top Ten Innovators to highlight and reward impactful and innovative entrepreneurs”
[Visuals]
The entrepreneur is seen standing up with people cheering behind him and he walks onto the stage to receive an award. He is smiling and addresses the audience. Large yellow text that says: “TOP TEN INNOVATORS” appears over footage of the audience clapping. Another man is seen on stage wearing a black jacket. This is followed by a room full of clapping people at the awards ceremony.
[visuals]
Night-time footage of people crossing the road at a busy intersection with out-of-focus cars in the background. This is followed by a silhouette shot of three men talking. This is followed by a close-up shot of a woman scrolling on a tablet. Large yellow text that says: “2022” appears over footage of a woman in a dimly lit room working on her computer. An out-of-focus person is in the background. This is followed by a shot of a man working at a desk on his computer. This is followed by two men walking together examining a document wearing safety gear.
[Voice over]
“Let’s meet this year’s Top Ten Innovators who have been awarded prizes in three categories, Social Impact”
[Animated sequence]
A yellow background appears. In the top left corner of the screen is the Shell LiveWIRE logo. Centred at the top of the screen it says, “SOCIAL IMPACT”. Three photographs are revealed of the winner and runners-up in the social impact category. Each winner's name, business name and country appear on the screen.
First place winner is Irene Mositol from Malaysia. Her business is Dumowongi. There is a trophy icon next to her photograph to signify her first place. Emin Askerov from Kazakhstan is a runner-up. His business is Green TAL Social Enterprise. The second runner-up is Henry James Sison from the Philippines. His business is Agro-Digital PH.
[voice over]
“Environmental sustainability”
[Animated sequence]
The three photographs of the winners are replaced with photographs of the four winners in the Environmental sustainability category. The title text that said “SOCIAL IMPACT” is replaced by “ENVIRONMENTAL SUSTAINABILITY” at the top of the screen. Each winner's name, business name and country appear on the screen.
First place winner is Camila De Araujo Reveles Barreira from Brazil. Her business is Salty Agricultura Salina. There is a trophy icon next to her photograph to signify her first place. Leonardo Rico from Mexico is a runner-up. His business is Lluvia Sólida. The second runner-up is Muhamad Rifqi Al-Ghifari from Indonesia. His business is BANANA & Partners. The third runner is Amr Shalan from Egypt. His business is TileGreen.
[voice over]
“And business innovation”
[Animated sequence]
The four photographs of the winners are replaced with photographs of the three winners in the Business Innovation category. The title text that said “SOCIAL IMPACT” is replaced by “BUSINESS INNOVATION” at the top of the screen. Each winner's name, business name and country appear on the screen.
First place winner is Dr. Jerome Palaganas from the Philippines. His business is Nanotronics. There is a trophy icon next to his photograph to signify his first place. Don Pansacola from the Philippines is a runner-up. His business is Next Pay. The second runner-up is Heineken Anak Laluan from Malaysia. His business is Syarikat Timogah.
[Voice over]
“plus an award for one of our outstanding implementing partners.”
[Animated sequence]
The three photographs of the winners are replaced with a photograph of the winners of the Implementing partner award. The title text that said BUSINESS INNOVATION” is replaced by “IMPLEMENTING PARTNER” at the top of the screen. The winning implementing partner is Centro Integrado de Estudos e Programas de Desenvolvimento Sustentável (CIEDS) from Brazil.
[voice over]
“Congratulations to our winners”
[Animated sequence]
A yellow map of the world appears on the screen. The faces of all 10 winning entrepreneurs and implementing partners appear on the map above their country.
[voice over]
“Visit our website to learn more about the Shell LiveWIRE programme”
[Animated sequence]
The edge of a rotating earth with a black background appears on the screen. The LiveWIRE logo appears in the middle of the screen. The LiveWIRE logo is replaced with text that says “visit livewire.shell to learn more about Shell LiveWIRE and the Top Ten Innovators competition”
Shell Pecten appears at the centre of the screen. At bottom of the screen, it reads “©SHELL INTERNATIONAL LIMITED 2022.
[audio]
Sound of shell
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